COLUMBIA UNIVERSITY - BRAND, WEB

COLUMBIA UNIVERSITY - BRAND, WEB

A digital experience built for the future of engineering

A product built for the age of
in-person connection

Role

Role

Lead Designer

Lead Designer

Collaborators

Collaborators

Grant Currin

Michelle Hoos

Michelle Hoos

Jack Wisniewski

Jack Wisniewski

Jessica Wu

Jessica Wu

Duration

Duration

2023-2025

2023-2025

Tools

Tools

Adobe Creative Cloud

Adobe Creative Cloud

Figma

Figma

Redesigning Columbia Engineering’s digital home around clarity, discovery, and impact

Redesigning Columbia Engineering’s digital home around clarity, discovery, and impact

Columbia Engineering is a global academic institution bringing together education, research, and technological innovation. Its digital experience serves a wide range of audiences—from prospective students and faculty to researchers, alumni, and industry partners—each arriving with different goals and information needs.

The redesign creates a clearer and more cohesive way to navigate the school’s programs, people, research, and impact. By simplifying the information architecture, strengthening visual hierarchy, and bringing stories of innovation to the forefront, the new experience makes a complex academic ecosystem feel more accessible while preserving the credibility of the institution.

The redesign creates a clearer and more cohesive way to navigate the school’s programs, people, research, and impact. By simplifying the information architecture, strengthening visual hierarchy, and bringing stories of innovation to the forefront, the new experience makes a complex academic ecosystem feel more accessible while preserving the credibility of the institution.

Takeaways

Takeaways

During my time at the Data Science Institute, I had the privilege of meeting wonderful people who encouraged and nurtured my growth. I initially thought I would just be honing my craft, but I also found opportunities to flourish in my soft skills like confidence, communication, and leadership. I got to be the one who took charge in leading conversations, updating those I worked with, and sharing my unique perspective. And by asking questions, I was able to remove obstacles and improve the user experience across the SEAS platform.

© Designed by Freya Buison

© Designed by Freya Buison

© Designed by Freya Buison

Overview

Challenge

Insights

Solution

New Features

Takeaways